"Trying To Make Baby Smile, Saturday Evening Post Cover" Lot no. 130
By Jack Welch (American- 1905-1985)
1949
23.00" x 19.00", Framed 29.00" x 25.00"
Oil on Canvas
Signed Lower Left
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Cover of Saturday Evening Post magazine, February 19, 1949
The Post described, “So you get out the camera to catch baby’s winning smile; we really ought to have a picture of that, you say. Baby watches with bright interest as someone sets up the camera. The picture’s in focus; everything is ready. Does the baby smile? Every parent and grandparent knows the answer. Baby begins to cry as if he had just been left on somebody’s doorstep. Will baby smile again? Your’re darned right; the minute you put the camera away. One of artist Jack Welch’s favorite family photographs is one he took from behind the baby — his daughter Ruth Marie — while a dentist friend, the dentist’s wife and Mrs. Welch all made faces and waved balloons in a futile attempt to get baby to grin. Very much as you see here.”
(The Saturday Evening Post, February 19, 1949, p. 3)
Explore related art collections: Fatherhood / Family / Children / Humor / Saturday Evening Post Covers / Seniors / 1940s / $20,000 - $50,000 / Motherhood
See all original artwork by Jack Welch
ABOUT THE ARTIST
Jack Welch was a tall Texan from Cleburne. He went through public school in Temple, Texas, took the W. L. Evans correspondence course in cartooning, and did a short turn at Southern Methodist University illustrating yearbooks. This was enough to launch him as a newspaper artist; he worked for papers in Texas, California, Chicago, Philadelphia, and New York.
The next logical step was an advertising agency sketch man; he spent several years doing sketches and comprehensive drawings for advertising layouts. His sense of humor and feeling for freely rendered action made him a natural for drawing children, and he began to do the “finishes” for advertisers such as Keds, Jell-O, Pullman, and Traveler’s Insurance.
These illustrations, in turn, brought his work to the attention of The Saturday Evening Post for which he created a number of memorable covers, then other magazines, including Family Circle and Woman’s Day.
His work brought Welch several awards in annual shows at the New York Art Directors Club and for billboard advertising art.